The California State University system has been working to diversify, as enrollment has dropped among many minority groups across CSU campuses. They have been working to educate and recruit more African American students to CSU campuses via the CSU Super Sunday program, and now look to work on increasing Latino enrollment with the “Es El Momento” campaign. The Moment is Now campaign is a three year plan to increase exposure to college among Latinos in the U.S., so that more students complete high school and move onto a California college. This campaign makes sense in California where Latinos are by far the fastest growing minority, so it is critical that they stay educated so that they can help contribute to the work force. (more…)